The fourth edition of the IP Canada Report has been published on the Canadian Intellectual Property Office’s (CIPO) website. The annual report covers statistics in trends in IP in Canada and around the world, and covers some key points:
For more information on how trademarks can help your business grow, contact us.
Paula Clancy was one of the Canadian delegates voting for AIPPI’s Standing Committee on Client Attorney Privilege resolution at the AIPPI World Congress in London, England. Jo Johnson, brother of UK Prime Minister Boris Johnson, was a keynote speaker at the opening ceremony for the Congress. He noted that the UK is facing considerable turbulence in the face of Brexit but remained confident that the UK would prevail as a key centre for innovation.
We're pleased to announce that Paula Clancy will be a member of the panel session "Genuine Use of Trademarks" at the AIPPI World Congress in London on September 17.
For more information and to register for the panel, visit here.
It turns out that “Taco Tuesday” is a trademark owned by a fast food chain from Wyoming, Taco John's. The mark, filed on March 23, 1989 and registered with the U.S. Patent and Trademarks Office (USPTO) under registration number 1,572,589, covers “restaurant services” in international class 42. The only exception in the country-wide registration is the state of New Jersey, where the same mark owned by a different restaurant preceded it.
This registration has caused an online stir after Freedom’s Edge Brewing Co., located five blocks from the taco chain’s national headquarters, received a cease and desist letter. The warning was for a sign advertising an unaffiliated food truck that parks outside of the establishment weekly.
The Wyoming brewing company posted on their Facebook July 31, the day after receiving the letter, “Just to clear things up, we have nothing against Taco John's, but do find it comical that some person in their corporate office would choose to send a cease and desist to a brewery that doesn’t sell or profit from the sales of tacos.”
While the company says the term is part of the company’s “DNA,” others argue that the slogan is no longer distinctive of Taco John's due to its widespread usage. "Taco Tuesday" has its own Wikipedia entry mentioning its widespread usage in restaurants, LeBron James is in headlines celebrating it, not to mention references from pop culture such as the Simpsons.
In other words, the Taco Tuesday mark may have suffered "genericide". For more information on "genericide" and how to avoid it, please visit INTA's guide here.
After cancelling the BIG MAC trademark in the EU, Irish fast food chain Supermac's has continued its offensive against McDonald's, this time petitioning to cancel its MC trademark in the EU. In another blow to the multinational fast-food giant, the EUIPO has partially cancelled the MC mark on the basis of a lack of use as a standalone mark as it is exclusively used as a prefix, only retaining chicken nuggets and some sandwiches.
While McDonald's will continue to maintain its registrations for products containing the "Mc" prefix, such as "McNuggets" and "McFlurry", the EUIPO determined that there is no use of the MC mark by itself. The question, then, is if the addition of these other elements altered the distinctiveness of the mark. The EUIPO Cancellation Division determined that, if paired with a descriptive element such as a "Muffin" (ie. as in "McMuffin"), the additional element does not add to the distinctiveness of the mark.
McDonald's will most certainly appeal the decision; however, the partial cancellation of the MC trademark is a reminder that giants aren't immune to challenges by the "little guy".
For further information on protecting your brand, please contact us.
Paula Clancy is honored to have been a guest on the Ottawa Entrepreneurs podcast with Patrick Whalen. Ottawa Entrepreneurs is a podcast for business owners in which entrepreneurs share valuable lessons learned and ‘tips from the trenches’. Each episode is hosted by Patrick Whalen, founder of Extension Marketing. For more information visit www.extensionmarketing.com.
Thank you Pat for this opportunity and thank you to the listeners for tuning in! If you need any assistance with IP protection in Canada or around the world, please contact us at firstname.lastname@example.org.
Paula Clancy, Marion Bailey (Gowlings LLP) and Shelley Jones (National Inventor’s Hall of Fame) took INTA’s Unreal Challenge and presented on behalf of INTA on the issues surrounding counterfeiting. For more on the Unreal campaign please visit their website.
Clancy PC is celebrating Canada’s 152nd birthday. Our office as well as the Canadian Trademarks Office will be closed on July 1, 2019.
We are pleased to announce that Paula Clancy will be a lecturer at McGill's Summer IP program (Understanding Trademarks), offered in partnership with the Intellectual Property Institute of Canada (IPIC).
Attendees can look forward to learning about trademark procurement, proceedings, portfolio management, as well as advanced topics such as opposition and cancellation proceedings.
Spots are still open. If interested, sign up here.